Human Communication in a Digital World: Why we love One Dimensional Conversations

In a digital conversation, we can say what we want without initial interruption, questions, opinions or responses. To be heard, we simply need to share, post or rant. It allows us to be courageous without natural consequences.

It may seem easier, right now. Finally. We can just speak our minds and be 'liked' or spew nonsense and get away with it. We have the appearance of an attentive audience. Fifteen minutes of Fame is a 'thing' because people want it.

We love one-sided communication because it serves the 'just do what I ask you to do, dammit, and don't ask questions' side of our egos. The side that is Power motivated and competitive to a fault.

Yes, we are an egocentric culture, but we are also great innovators and are capable of intense compassion.

In the light of compassion, I venture to say we love the one dimensional conversation because it provides a comfort some human beings rarely feel, increasingly on the rise, being heard. However, on some level, it is making the collective statement 'I am too busy to actually interact with you.'

Listening to one another is what we really need.

Digital is more convenient than real conversation. It makes life easier, but at what cost? Is an email really easier than a phone call? Wouldn't sharing who we are or what we do ultimately feel better face to face? This way we can see the eyes, hear the voice and tell what inflection or tone is really being used in the conversation. So we know if it is real and meaningful.

As a Business Owner and a Human Being we are at a significant crossroad. Do we jump on that Digital Train or do we step back and reach out, requiring more time, but resulting in a more fulfilling experience for us, our community and client?

Well, I am not suggesting dropping your Digital campaign immediately. What I am saying is turn your virtual relationship into real time interaction as soon as you possible can.

If we're looking to develop lasting relationships with the world around us, we need to find a balance between 'The Cloud' and the ground.